In some respects, for the masses of grownups seeking mates, either for a night or for life, dating is an attempt to approximate the collegiate condition—that surfeit both of supply and demand, of information and authentication.A college campus is a habitat of abundance and access, with a fluid and fairly ruthless vetting apparatus.Online dating sites, whatever their more mercenary motives, draw on the premise that there has got to be a better way.They approach the primeval mystery of human attraction with a systematic and almost Promethean hand.Or you see someone until someone better comes along.The term for this is “trading up.” It can lead you to think that your opportunities are virtually infinite, and therefore to question what you have. For some, of course, there is no end game; Internet dating can be sport, an end in itself.Ross had hoped that The process of selecting and securing a partner, whether for conceiving and rearing children, or for enhancing one’s socioeconomic standing, or for attempting motel-room acrobatics, or merely for finding companionship in a cold and lonely universe, is as consequential as it can be inefficient or irresolute.
A year later, Altfest and Ross had a prototype, which they called Project , an acronym for Technical Automated Compatibility Testing—New York City’s first computer-dating service. She was the station’s first female reporter, and she had chosen, as her début feature, a three-part story on how New York couples meet. Another question, in a section called “Philosophy of Life Values,” read, “Had I the ability I would most like to do the work of (choose two): (1) Schweitzer. (3) Picasso.” Some of the questions were gender-specific.They started seeing each other, and two years afterward they were married.In a fractured and bewildered landscape of fern bars, ladies’ nights, Plato’s Retreat, “The Bachelor,” sexting, and the concept of the “cougar,” the Internet promised reconnection, profusion, and processing power.The obvious advantage of online dating is that it provides a wider pool of possibility and choice.